Mercedes-Benz has started a visa technology that will permit native in-car payments.
The Mercedes pay+ is the technology that is launched on some particular new vehicle models starting in March 2023. The customer of Mercedes-Benz can now give the money for digital services and on-demand hardware updates in the Mercedes me Store.
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According to a press release by Mercedes-Benz released on March 6 stated that the Mercedes me Store is the firm’s shop for linked car services through a fingerprint sensor located in the car.
The Chief Executive Officer of the company, Franz Reiner revealed that “Also, we are making an entirely new, developed client experience.” And, by launching native eCommerce into the vehicle, we are leaders and at the starting of a guaranteed growth.”
What is Mercedes Pay+?
Mercedes pay+ is supported by delegated authentication as well as Visa cloud token framework technology of visa, which changes data and stores it with extreme protection, as noted in the press release.
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After the introduction of this starting functionality for clients in Germany, the in-car payment supported by fingerprint technology will be prolonged to fueling and different services and to other European markets further in this year, according to the release.
“Collaborating with partners, Visa can help you in unlocking the probabilities that linked devices might draw it to commerce,” the regional managing director of central Europe a visa, Albrecht Kiel reveled in the release.
“Developing for your car a safe and completely authenticated payment device draws completely new ways to improve journeys and going further, we can think of many times where in-car payments can lure the experience of the driver.”
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The Research of PYMNTS
PYMNTS research has drawn a result that the number of linked vehicles on the road carries on to increase, makers are generating tools that give different of use cases for clients, commercial drivers as well as managers alike.
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“Linked cars will take the change of wireless data networks of over the world to more fragile and customized experiences,” the vice president and general manager of the Travel and Entertainment National Client Group at American Express, Tatia Adams Fox revealed in an interview which he gave for “Reshaping Global Business with Connected Vehicles” a PYMNTS and American Express partnership.
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“They will also take B2B and B2C business to put their money actively into revolutionary linked vehicle technologies along with the market and consumer data that naturally make new revenue flows,: Fox revelaed at the time.
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