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Media studies is a career field that imbibes many unconventional things, it is quite different from those traditional career options like Engineer, Doctor, or Lawyer. Scope of Careers in Media is increasing.
It’s an off-beat career which is in trend, many people are attracted towards the glamour and sparkling of the media industry. But this is not only about fun and glamour, this industry requires you to be extremely hard-working, active all the time, and have a visionary approach.
Gone are the days when people only relied on TV, radio, and newspapers for information and entertainment, with the advent of social media platforms and technological advancements like OTT, IoT, and e-commerce websites, this industry is filled with options now.
Also read:Artificial Intelligence- Increasing Trend in the Upcoming Generation and Corporate World
Required skills Careers in Media Industry
1) Creativity
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Media Industry requires to be overwhelmed with creativity, it is more about inherent skills rather than academics. And also how you use your creativity in work, you should strive to find something distinct always which appeals to the audience. You should unusual and innovative approach.
2) Good with Content
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3) Flexibility and Versatility
The media and Entertainment Industry requires to be active and alert all the time. Everything happens instantly now, you should keep an eye on every new trend and issues and react in a quick way.
4) Good Communication skills
Communication skills only will help to reach out to your customers, the way you interact with others, on different platforms will influence your brand, what you intend to say should be perceived by your audience in the right way.
5) Digital and Conventional Marketing
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These persons help the companies to keep their view in front of all people, whenever any new product is launched or there is an issue with present products. These people step in, they also get the feedback of consumers and inform their companies, Basically, they maintain a liaison between company and customer.
Other Career Prospects
TV Anchors, Radio Jockey, VJ, Voice-over artists, Editor, Proofreader, Social Media Analyst, Scriptwriter in Production houses, voice-over artists, Talent Manager, Event planning and managing, Art Director, Cinematographer, Videographer.
Institutes for Media Studies
Well this career is more about your natural talent and no college can inculcate that, but to enhance your skills and opportunities, there are many good institutes where you can train yourself.
- Mudra Institute of Communications (MICA), Ahmedabad (for PGDM in the communication)
- Indian Institute of Mass Communication, (IIMC) New Delhi
- AJK Mass Communication Research Centre, Jamia Millia Islamia University(AJK MCRC), New Delhi
- Xavier Institute of Communications, Mumbai
- Symbiosis Institute of Media and Communication ( SIMC), Pune
- Film and Television Institute of India (FTII), Pune
- Tata Institute of Social Sciences (TISS), Mumbai (MA in Media and Cultural Studies)
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