Ambani's Mastermind Behind Making Highest Bid Just to Stream IPL 2023 for Free!!

Reliance Industries owner Mukesh Ambani has made it possible for everyone to stream IPL for free this year. Viacom18 Media Pvt., a joint venture held by Paramount Global and Reliance Industries Ltd. booked the IPL streaming rights for a humongous amount.

It's no big surprise that telecasting rights for one of the most-watched sporting events would cost too much. However, in this case, Ambani paid three times more than the last IPL streaming rights owner Disney and all of that just to stream IPL for free on Jio.

Stream IPL for Free on Jio: Ambani's Mastermind

Indian billionaire business tycoon Mukesh Ambani definitely has some sort of hunch for making a profit by taking risks. Otherwise, who would invest $2.7 billion (23,758 crores) just to stream one of the most-watched sporting events IPL for free?

Ambani challenged Walt Disney and Amazon Inc. to win the bid and own the streaming rights for IPL 2023. Ambani bid $2.7 billion to stream IPL on Jio for free. On the other hand, former stream rights owner Dinsey, who lost the bid streamed IPL to bring new subscribers to its platform and charged for subscriptions as well.