Car manufacturers worldwide are re-evaluating their strategies as the push towards sustainable mobility gains momentum.
In a significant move underscoring this shift, Volkswagen has decided to stop selling petrol and diesel cars in Norway from 2024, focusing solely on electric vehicles (EVs). Here’s everything you need to know about this monumental decision.
A Glimpse into the Decision
- No More Traditional Cars: Starting in 2024, Volkswagen will cease the sale of its internal combustion engine (ICE) vehicles in Norway, focusing exclusively on its range of EVs.
- Celebrating a Milestone: The decision was announced during a press release as the brand celebrated its 75th anniversary in the country. Møller Mobility Group, Volkswagen’s importer in Norway, highlighted the brand’s evolution and its commitment to a greener future.
Volkswagen’s Legacy in Norway
- Decades of Trust: Since 1948, Volkswagen has sold over 1.1 million vehicles in Norway. Out of these, around 102,000 units are electric vehicles.
- First EV Introduction: Volkswagen introduced its first electric vehicle in Norway on 21st October 2023, making this decision even more special for the German automaker and its local importer.
What the Importer Says
Ulf Tore Hekneby, the managing director of Møller Mobility AS, emphasized that while discontinuing petrol-diesel vehicles might seem radical, it’s a strategic and crucial move. The goal is to accelerate those shifts they believe are vital for a sustainable future.
Remaining Stock and Future Plans
- Last of the ICEs: Volkswagen will continue to sell its remaining stock of ICE vehicles in Norway until the end of this year.
- Encouraging EV Adoption: The automaker is promoting its new ID range of electric cars, urging customers to consider these environment-friendly options. Furthermore, the brand is set to introduce its new ID.7 electric sedan in Norway soon, which will likely replace the iconic Passat.
Norway: Leading the EV Revolution
- Pioneers in Adoption: Norway has been at the forefront of adopting electric vehicles. The country boasts a well-established charging infrastructure, with EVs accounting for nearly 80% of new car sales.
- Big Players in the Market: Tesla is one of the prominent players in Norway’s EV market, indicating the nation’s enthusiasm for electric mobility.
- A National Mandate: In fact, Norway has already imposed a ban on the sale of new ICE vehicles from 2025, positioning itself as one of the pioneering countries transitioning entirely to EVs.
In Conclusion
The automotive landscape is undergoing a transformation. As one of the leading brands in the world, Volkswagen’s decision reiterates the growing significance of electric mobility. Norway’s leadership in this domain showcases the global shift towards a more sustainable and eco-friendly transportation future.
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