In October 2023, TVS Motor Company made a significant mark by achieving its highest-ever monthly sales. The company reported robust sales figures, indicating substantial growth compared to the same period last year. In this article, we’ll break down TVS Motor’s remarkable achievements and discuss the key highlights in a simple and detailed manner.
TVS Motor’s Impressive Sales Performance in October 2023
1. Total Monthly Sales
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- TVS Motor Company recorded an extraordinary milestone in October 2023 by selling a total of 434,714 units.
- This marked a substantial increase from the sales of the previous month, which stood at 201,965 units. This figure had already shown a 23% growth compared to the corresponding period a year ago.
2. Motorcycle Sales
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- TVS Motor’s motorcycle sales saw a remarkable increase. In October 2023, they sold 21% more motorcycles compared to the same month in the previous year.
- The sales figure for motorcycles in the same month in 2022 was 360,288 units, and in October 2023, it reached 434,714 units.
3. Scooter Sales
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- The company also reported a 22% growth in scooter sales in October 2023.
- In the previous year’s same period, scooter sales were at 135,190 units, which surged to 165,135 units in October 2023.
Notable Growth in Electric Vehicles and Three-Wheelers
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TVS iQube Electric Scooter
- TVS iQube, the company’s electric scooter, experienced substantial growth.
- In the previous month, TVS iQube sales reached 20,153 units, which was significantly higher than the 8,103 units sold in October 2022.
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Three-Wheeler Sales
- TVS Motor Company’s three-wheeler sales maintained a steady position. In the previous month, they sold 14,104 units.
- Although this figure showed a slight decrease compared to the same month in 2022 (15,658 units), the company continues to maintain a strong presence in this market segment.
Export Performance
TVS Motor’s export figures also witnessed growth, with a 6% increase.
- In the same month last year, the company exported 82,816 units, which increased to 87,952 units in the previous month.
Three-Wheeler Exports
- The export of three-wheelers saw a 10% growth. In October 2022, they exported 68,696 units, which increased to 75,653 units in the previous month.
Introducing the TVS Ronin Special Edition
- TVS recently introduced the Ronin Special Edition, which is priced at an introductory ex-showroom rate of 1.73 lakh rupees.
- This special edition retro motorcycle received both cosmetic and feature upgrades.
Unique Features
- The Ronin Special Edition distinguishes itself with new body graphics and a Nimbus Grey shade.
- It offers a triple-tone color scheme with a base in grey and white and distinctive red stripes on the fuel tank and side panels.
Conclusion
TVS Motor Company has achieved remarkable success in October 2023, with record-breaking monthly sales figures. The company’s commitment to innovation and customer satisfaction, as evidenced by the introduction of the Ronin Special Edition, continues to drive its growth in the competitive automotive industry. Furthermore, the increase in exports highlights TVS Motor’s expanding global footprint, making it a key player in the Indian automotive market.