Since taking up the leadership, Elon Musk has announced several updates to the Twitter interface. Most recently, the Tesla and SpaceX CEO declared that the platform will soon enable users to slide left or right to switch between recommended and followed tweets.
This is the first component of a larger UI revamp which is set to take place in February 2023. Musk initially mentioned the option of swiping to switch between recommended and followed tweets in December 2020, saying that a “new Twitter navigation coming in Jan” would make this possible.
On January 8, Musk tweeted that a new feature allowing users to easily switch between recommended tweets and followed tweets would be released later in the week, which is the first part of a larger UI overhaul. A bookmark button, which acts as a silent “like,” will be released a week later, and long form tweets will be available in early February.
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In December, Musk responded to a statement by a Gadgets 360 staff member that “several major UI improvements” will come to Twitter by January 2023. Additionally, Twitter is reportedly looking into replacing the text for Views, Likes, Retweets, and Quote Tweets below each tweet with icons on mobile devices.
Ever since Musk’s takeover of the social media site, there have been a slew of changes introduced to Twitter.
The platform announced on January 4 that it would broaden the scope for the types of political ads authorised on the social media platform, reversing its 2019 global ban on political ads as the Elon Musk-owned company seeks to increase revenue.
The company also confirmed that it would relax its advertising policy for “cause-based ads” in the US, and that it would align its advertising policy “with that of TV and other media outlets” in the future.
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Since October 2022, corporate advertisers have pulled back their support in reaction to the decisions of Tesla CEO Elon Musk, which included laying off thousands of employees, overturning the indefinite ban on former US President Donald Trump, and attempting to quickly implement a paid verification feature that enabled scammers to mimic public companies on Twitter. Musk defended his drastic cost-cutting measures, citing the need to avoid a “negative cash flow” of approximately $3 billion (roughly Rs. 24,900 crore).