Samsung wins lawsuit against S10 Entertainment & Media. image credit: Google

Jury finds Samsung's use of "S10" name does not violate trademark rights. image credit: Google

S10 argued Samsung's advertising would confuse customers. image credit: Google

Samsung countered it had priority to the S10 name. image credit: Google

S10 manages pop singers Anitta and Normani. image credit: Google

S10 began using "S10" name in 2017. image credit: Google

Samsung began selling Galaxy S-series smartphones in 2010. image credit: Google

S10 received social-media messages from people trying to buy Samsung's phones. image credit: Google

Samsung and S10 had discussed a potential deal for Anitta to endorse the tech giant. image credit: Google

Samsung's use of "S10" would not cause confusion, the company said. image credit: Google