Starbucks and other brands distance themselves from MJ’s documentary

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michael jackson

After the broadcast of Michael Jackson’s documentary, ‘Leaving Neverland’, many big brands like Starbucks and Louis Vuitton are trying to distance themselves from Michael Jackson.

HBO aired the documentary earlier this month named, ‘Leaving Neverland’ which highlights the allegations of sexual abuse committed by the late Pop King. The film shook the controversy, drawing mixed reactions from the audiences.

The family of late singer criticized the film, on the other hand, many fans and Jackson’s supporters executed protests against the broadcast of the documentary.

As per the latest Hollywood news, since the documentary was released, many big companies have taken steps to keep a distance from Jackson,

Recently, one of the asked famous coffee shop chain on Twitter, “@Starbucks Why are you still playing Michael Jackson in your stores?”

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The renowned brand responded saying, “Thank you for making us aware. We can confirm there are currently no Michael Jackson songs on official Starbucks Spotify Playlists. Would you mind sharing the store location so we can follow-up?”


Starbucks is not the only brand that has restricted playing Jackson’s songs. Many radio stations in Canada and New Zealand have also put a full-stop on late singer’s music from their playlists in the wake of the recent accusations made in the documentary.

Even though, streams of the late artist’s music have remained constant. The famous fashion brand Louis Vuitton has also maintained a distance from the singer after the broadcast of the film.

The company gave a statement to WWD that the documentary has affected the fashion brand and said, “the greatest pain,” adding that the company was “unaware” of it at the time of the fall 2019 menswear fashion show.

In January, at the Sundance Film Festival, the film was premiered and the show took place a week after it. The collection took inspiration from Jackson’s pop culture heritage for the fashion show.

Louis Vuitton’s chairman and chief executive officer, Michael Burke commented that “We find the allegations in the documentary deeply troubling and disturbing. Child safety and welfare is of the utmost importance to Louis Vuitton. We are fully committed to advocating this cause.”

After the release of the recent documentary, The Simpsons producers removed an epic episode of 1991, in which Jackson’s voice was removed from all the official online streams and TV feeds.

Rapper Drake performed his track titled ‘Do not Matter to Me’ during his 2018 American tour, in which Jackson had given his vocals recorded in 1983.

Drake went on a new tour in Europe a week after the airing of ‘Living Neverland’ and the controversy grew up. His set lists removed the song.

As per one of the major sources, National Football Museum, located in Manchester, England has removed the statue of Jackson after the allegations raised against him. It was removed as a part of “ongoing plans” to “better represent” football’s stories.

‘Leaving Neverland’ narrates the story of two men James Safechuck and Wade Robson. Both men said that they met Jackson as children when the sensational singer was on the peak of his career in the late 1980s and early 1990s.

They affirmed saying that Jackson sexually abused them, causing them trauma lasting into their adulthood.

Estate of Jackson has criticized the film and previously it was called, “tabloid character assassination.”