LinkedIn is an excellent and very popular platform for professional networking on the internet founded in 2002, acquired by Microsoft in 2006 and has over 500 million members. People use it to find job and internship opportunities and to connect with people with the same interests as theirs and therefore is an important networking tool for professionals.
Whereas, other platforms like Twitter, Instagram, and Facebook focus more on the personal life of an individual.
Here you can connect with people, you know, or you want to know or know about the companies you want to apply for and also allows the users to connect with colleagues, peers, and potential employers or clients.
Learning more skills from here to succeed in your career is also a good idea.
LinkedIn has many advantages and some of them are:
1- Networking: Networking on LinkedIn provides us with employment, internships and many more opportunities to connect. People can build a virtual network of contacts through LinkedIn. It also allows us to connect with others with the same interests professionally.
2- Uploading Contents: This platform allows us to upload ourselves as an expert or to share our achievements through pictures and videos. We can also upload our content, blogs and articles on LinkedIn to show our interest in that field. Through these contents, people get more information and knowledge about anything that you are discussing about.
3- Job search: people are mainly using this app for getting employment and employers. LinkedIn is a very helpful website For searching for jobs as many people who want to hire employers are allowed to post job openings on the site. You can easily apply for jobs on this platform and also can upload your resume and then chat with the person hiring you so that you can discuss the work you are being given in that company.
4- Company Research: LinkedIn allows you to research the companies you want to apply to before applying. It helps you to tell almost everything about the company and about the interview for a position in that company.
You can also get to know about the aim, hiring trends and culture of that company.
5- Brand Building: LinkedIn helps increase the visibility of your brand which allows you to raise your company’s profile and helps to build and manage your professional identity. You can also share samples of your work to attract an audience.
Also Read: 5 Great Tips to Use LinkedIn to Grow Your Business
